Iveco and New Holland
FIA
Facebook
TwitterIveco and New Holland
Iveco and New Holland Agriculture, part of the Fiat Industrial Group, are working closely with the FIA to spread the Safer Motoring message of the Action for Road Safety campaign. The promotion of the campaign will focus on the key target groups of truck and commercial vehicles drivers and retailers. In their role as official suppliers for the FIA initiative, Iveco and New Holland Agriculture are:
- Ensuring visibility of the FIA Action for Road Safety campaign at all WTCC events in 2013.
- Assimilating a common communications campaign.
- Providing an online presence for the FIA Action for Road Safety campaign on all Iveco’s online platforms.
- Informing Iveco staff about the importance of safer road use via internal communications campaigns.
- Supplying the FIA with data and studies on truck accidents and road safety.
The Federation is proud to welcome Iveco as the campaign’s official supplier and looks forward to utilising Iveco’s expertise to spread the safer motoring message.